Beauty is found in the details, or so we at Once Wed like to think. Meaningful, creative details differentiate each wedding from the next, and oftentimes, when a couple opts for an intimate affair, they are able to spend more time and attention on the elements that matter most.
For this editorial, the creative team drew inspiration from a simple invitation idea. They included a handcrafted collection of family love letters in the wedding invitation suite, as well as a love letter from the groom to the bride. The classical architecture of the location, paired with the elegant blush gown and rich berry-toned florals, beautifully reflect the sense of history created by the custom family heirloom.
“When working with a bride to design a wedding I am always asking myself ‘how can we make this wedding more special and unique to you?’ Being in the wedding industry, I see a lot of the same stuff over and over and what I find more important than re-creating an image is thinking creatively to design details that are deeply personal and in turn provide a powerful & meaningful experience. Weddings are a time to let love inspire us, probe us to ask questions about it, and move us to look deeper at our relationship to it.
This shoot inspiration started with an invitation idea. Many of my clients are having really small but special destination weddings with just their close family and a few friends. Since a gathering like this is so truly intimate for everyone, I started to imagine an invitation that invited the guests through a conversation of love that they were all familiar with.”
